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Children's Boutique Store


Business Info


Listing #: 11068


Asking Price: $450,000


Discretionary Earnings: $198,050

This online store is well-established direct-to-consumer e-commerce brand operating in the high-demand children’s apparel and personalized gift space. The business offers a curated selection of baby and toddler clothing, accessories, and custom keepsake items designed for special occasions such as birthdays, holidays, and newborn milestones.


The product catalog includes premium fabric apparel (including soft bamboo newborn essentials), coordinated outfit sets, and a growing line of personalized items such as engraved décor and custom gifts. The brand is positioned around quality, customization, and memorable gifting experiences which are key drivers in this niche.


Originally launched as a physical retail concept and later transitioned to a fully online model, the company has built a strong digital presence and a loyal customer base over several years. The brand benefits from consistent repeat customers and strong social proof, supported by tens of thousands of positive customer reviews.


Owner works about 40 hours a week, will train 2 weeks and more, may qualify for E2 Visa!

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